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A Study of Japanese Animation as Translation

Author: Reito Adachi

Publisher: Universal-Publishers

Published: 2012

Total Pages: 295

ISBN-13: 1612339484

Despite the growing popularity and influence of Japanese animation in America and other parts of the world, the importance of anime studies as audio-visual translation has not been well-recognized academically. In order to throw new light on this problem, the author attempts to clarify distinctive characteristics of English dubs of Japanese animated films between the 1980s and the 2000s, including Hayao Miyazaki's, in descriptive ways: through a corpus-based statistical analysis of vocabulary and a qualitative case study approach to the multimodal text from a synchronic and diachronic point of view. Discussing how translation norms have changed on the spectrum from target-oriented to source-oriented, the author carefully examines what kind of shift occurred to translations of Japanese animation around the turn of the 21st century. Whereas the pre-2000 translations tend to give preference to linguistic persuasion (i.e., a preference for expository dialogue that sounds natural to the American audiences), the post-2000 translations attach higher priority to achieving dynamic equivalence of the multimodal situations as a whole. The translation of anime has been rapidly increasing its rich diversity these few decades, opening up new possibilities and directions for translating its unique visual and iconic language.

Understanding Japanese Animation: the Hidden Meaning Revealed

Author: Otto von Feigenblatt

Publisher: Lulu.com

Published: 2008

Total Pages: 95

ISBN-13: 0557024226

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A concise introduction to the complex world of Japanese Animation. This book reveals the hidden meaning behind many culture-specific themes and also explains the socio-political importance of the animation industry.

Japanese Animation

Author: Masao Yokota

Publisher: Univ. Press of Mississippi

Published: 2013-08-01

Total Pages: 321

ISBN-13: 1626744300

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Japanese Animation: East Asian Perspectives makes available for the first time to English readership a selection of viewpoints from media practitioners, designers, educators, and scholars working in the East Asian Pacific. This collection not only engages a multidisciplinary approach in understanding the subject of Japanese animation but also shows ways to research, teach, and more fully explore this multidimensional world. Presented in six sections, the translated essays cross-reference each other. The collection adopts a wide range of critical, historical, practical, and experimental approaches. This variety provides a creative and fascinating edge for both specialist and nonspecialist readers. Contributors’ works share a common relevance, interest, and involvement despite their regional considerations and the different modes of analysis demonstrated. They form a composite of teaching and research ideas on Japanese animation.

Altered in Translation

Author: Brian Shea

Publisher:

Published: 2008

Total Pages:

ISBN-13:

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Regardless of its cross-media flexibility and its visual appeal, Japanese animation is still produced in Japan and is targeted towards domestic Japanese audiences. References to Japanese culture that have no easy equivalents in the English language or in American culture are prevalent throughout anime series; thus, concepts familiar to Japanese viewers may not be recognizable to a different audience, which can lead to confusion and a loss of meaning. No matter what, translating an anime series into a different language and adapting it for a different audience will inevitably lead to changes in interpretation, however minor they may be. Though anime's fundamental "Japan-ness" can create problems when attempting to translate it for consumption by a foreign audience, this has little to no impact on the popularity of Japanese animation overseas. Anime still features universal themes that can go across cross-cultural borders with ease, and these core themes are understandable by all audiences. That is not to say that they are not unchanged, however. To see how this is possible, four major themes-- teamwork, foreign accents, heroism, and gender-- will be explored using examples pulled from both English and Japanese language versions of three series: Sakura Wars TV, King of the Braves: Gaogaigar, and Neon Genesis Evangelion.

A Study of Japanese Animation

Author: Michele Gibney

Publisher:

Published: 2001

Total Pages: 106

ISBN-13:

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Re-interpreting Sen and Chihiro's Spiriting Away

Author: Lisa Sanders

Publisher:

Published: 2018

Total Pages: 0

ISBN-13:

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Both within the field of translation studies and outside of the academic realm entirely, audiovisual translation is becoming an increasingly relevant and important topic, especially considering the rapid rate of globalisation thanks to the widespread prevalence of broadband internet. In the wake of the fansubbing phenomenon, the 'traditional℗þ means of translating for the screen could be seen as becoming outdated and inappropriate for modern audiences, especially those who seek to connect and interact more with the source cultures of the media they consume, such as the typical audiences of Japanese animation (anime). By exploring and evaluating alternative means of translating audiovisual material, more of what is lost by the typically reductive methods of translating for the screen, especially where subtitling is concerned, could potentially be salvaged. This study introduces, applies and evaluates a semiotic model for the subtitling of a Japanese Animated film: Miyazaki℗þs 2001 Spirited Away. Subtitles created for the film according to this model are compared with those distributed along with the DVD version of the film, highlighting the key differences; namely the significant loss of information that occurs when subtitling according to traditionally prescribed methods and how this can be prevented by working from a semiotic framework.

Japanese Media Cultures in Japan and Abroad: Transnational Consumption of Manga, Anime, and Media-Mixes

Author: Manuel Hernández-Pérez

Publisher: MDPI

Published: 2019-06-24

Total Pages: 162

ISBN-13: 3039210084

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In the last few decades, Japanese popular culture productions have been consolidated as one of the most influential and profitable global industries. As a creative industry, Japanese Media-Mixes generate multimillion-dollar revenues, being a product of international synergies and the natural appeal of the characters and stories. The transnationalization of investment capital, diversification of themes and (sub)genres, underlying threat in the proliferation of illegal audiences, development of internet streaming technologies, and other new transformations in media-mix-based production models make the study of these products even more relevant today. In this way, manga (Japanese comics), anime (Japanese animation), and video games are not necessarily products designed for the national market. More than ever, it is necessary to reconcile national and transnational positions for the study of this cultural production. The present volume includes contributions aligned to the analysis of Japanese popular culture flow from many perspectives (cultural studies, film, comic studies, sociology, etc.), although we have emphasized the relationships between manga, anime, and international audiences. The selected works include the following topics: • Studies on audiences—national and transnational case studies; • Fandom production and Otaku culture; • Cross-media and transmedia perspectives; • Theoretical perspectives on manga, anime, and media-mixes.

The Anime Ecology

Author: Thomas Lamarre

Publisher: U of Minnesota Press

Published: 2018-03-13

Total Pages: 568

ISBN-13: 1452956944

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A major work destined to change how scholars and students look at television and animation With the release of author Thomas Lamarre’s field-defining study The Anime Machine, critics established Lamarre as a leading voice in the field of Japanese animation. He now returns with The Anime Ecology, broadening his insights to give a complete account of anime’s relationship to television while placing it within important historical and global frameworks. Lamarre takes advantage of the overlaps between television, anime, and new media—from console games and video to iOS games and streaming—to show how animation helps us think through television in the contemporary moment. He offers remarkable close readings of individual anime while demonstrating how infrastructures and platforms have transformed anime into emergent media (such as social media and transmedia) and launched it worldwide. Thoughtful, thorough illustrations plus exhaustive research and an impressive scope make The Anime Ecology at once an essential reference book, a valuable resource for scholars, and a foundational textbook for students.

Rediscovered Classics of Japanese Animation

Author: Maria Chiara Oltolini

Publisher: Bloomsbury Publishing USA

Published: 2024-01-25

Total Pages: 211

ISBN-13: 1501389890

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Rediscovered Classics of Japanese Animation is the first academic work to examine World Masterpiece Theater (Sekai Meisaku Gekijô, 1969-2009), which popularized the practice of adapting foreign children's books into long-running animated series and laid the groundwork for powerhouses like Studio Ghibli. World Masterpiece Theater (Sekai Meisaku Gekijô, 1969-2009) is a TV staple created by the Japanese studio Nippon Animation, which popularized the practice of adapting foreign children's books into long-running animated series. Once generally dismissed by critics, the series is now frequently investigated as a key early work of legendary animators Isao Takahata and Hayao Miyazaki. In the first book-length examination of the series, Maria Chiara Oltolini analyzes cultural significance of World Masterpiece Theater, and the ways in which the series pioneered the importance of children's fiction for Japanese animation studios and laid the groundwork for powerhouses like Studio Ghibli. Adapting a novel for animation also means decoding (and re-coding) socio-cultural patterns embedded in a narrative. World Masterpiece Theater stands as a unique example of this linguistic, medial, and cultural hybridisation. Popular children's classics such as Little Women, Peter Pan, and Anne of Green Gables became the starting point of a full-fledged negotiation process in which Japanese animators retold a whole range of narratives that have one basic formula in common: archetypal stories with an educational purpose. In particular, the series played a role in shaping the pop culture image of a young girl (shôjo). Examining the series through the lens of animation studies as well as adaptation studies, Oltolini sheds new light on this long-neglected staple of Japanese animation history.