A Farmer's Guide to Marketing the Direct-Market Farm

A Farmer's Guide to Marketing the Direct-Market Farm PDF

Author: Julie Murphree

Publisher: Lulu.com

Published: 2012-06-01

Total Pages: 70

ISBN-13: 1105761711

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A Farmer's Guide to Marketing the Direct-Market Farm is a straight-forward guide to helping farmers market their farm products using quick, simple and low-cost marketing strategies.

Marketing Your Farm

Marketing Your Farm PDF

Author: Myrna Greenfield

Publisher: Savvy Press

Published: 2022-11-03

Total Pages: 305

ISBN-13: 1939113628

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A step-by-step guide for choosing the best marketing tactics for your farm How much marketing do you need to run a successful farm? How much time and money will it take? Do you really need a website or Facebook page? How can you get your farm to stand out? How do you know if your marketing is working? Successful farmers can describe the ideal customers for their farm, attract their attention, and satisfy their needs. The best marketing tactics for your farm depend on your goals, scale, and market conditions. If you’re a microfarm, your needs will be different than if you’re running a 200-acre, multigeneration family farm. Marketing Your Farm provides frank advice for farmers who sell some or all of their offerings directly to consumers. It will help you choose, implement, and measure the right marketing tactics for your farm. Learn what to do, how to do it, and how to measure if it’s working.

Sell what You Sow!

Sell what You Sow! PDF

Author: Eric L. Gibson

Publisher: New World Publishing

Published: 1994

Total Pages: 308

ISBN-13:

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Discusses different ways that a small-time farmer can market produce, including roadside stands, pick-your-own operations, contacting local restaurants for direct purchase of crops, and growing produce on order.

Farm to Market Handbook

Farm to Market Handbook PDF

Author: Janet Hurst

Publisher: Voyageur Press

Published: 2014-12-17

Total Pages: 176

ISBN-13: 1627885552

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Transform your pastime into your livelihood. If your sweet corn is tall, your brood of chickens is beautiful, and your half-dozen goats give delicious milk, then you know firsthand the rewards of running a small farm. But what if you could turn that Do-It-Yourself hobby into a long-term source of regular income? Nurturing a healthy harvest is only half the battle--what you really need to know is how to create a successful and sustainable business. In The Farm to Market Handbook, veteran dairy-goat farmer Janet Hurst combines her deep knowledge of farming life and farmers' markets with her hard-won experience turning farm products into a living wage. From CSAs and weekly markets to school programs and local chefs, Hurst guides you through every type of market available to small farmers. She explains how you can develop a realistic marketing plan, provides a breakdown of the food laws and regulations you'll need to be aware of, and offers insider tips on how to be a successful businessperson. Through enlightening interviews with producers around the country who speak of their successes - and their failures - this book takes a look at some of the nation's top markets and analyzes why they have thrived where others have not. So if you've ever wondered how to get started selling your produce, entertained the idea of raising meat goats, or wanted to spread the word about your homegrown honey, you should read The Farm to Market Handbook and figure out how to put money in your pockets.