A Complete Strategic Business Analysis of British Petroleum (BP)

A Complete Strategic Business Analysis of British Petroleum (BP) PDF

Author: Md Moniruzzaman Kiron

Publisher: GRIN Verlag

Published: 2018-01-22

Total Pages: 20

ISBN-13: 3668617368

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Submitted Assignment from the year 2017 in the subject Business economics - Business Management, Corporate Governance, grade: A, , language: English, abstract: British Petroleum (BP) PLC is recognized as a biggest and leading petroleum company in the world whose headquarter is in London, United Kingdom. BP has operations in about 72 nations of the world, which generates approximately or equivalent to 3.3 million barrels of oil every day and operates almost 22,400 fuel service stations in the world. The revenues show that it is the third largest company in energy production and listed as the 5th world’s largest company and is the 6th super dominant producer of oil and gas. This study analyses the external environment and the internal environment in which BP operates using significant strategic administration tools such as Porter’s Five Forces. Based on this Analysis, the Core Competencies and Distinctive Capabilities of BP can be measured. The Business Level Strategies, Corporate and International Strategic prospects of BP are interpreted and appraised for their Suitability, Acceptability, and Probability.

PR Analysis of British Petroleum

PR Analysis of British Petroleum PDF

Author: Christopher Ulph

Publisher: GRIN Verlag

Published: 2011-02-07

Total Pages: 21

ISBN-13: 3640819233

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Seminar paper from the year 2010 in the subject Communications - Public Relations, Advertising, Marketing, Social Media, grade: 73, University of Hertfordshire (Business School), course: MA Marketing, language: English, abstract: British Petroleum is an international energy provider with a large degree of focus on both upstream and downstream oil assets and operations as well as continued diversification into alternative energy sources. It has a market capitalization of £117,929 million as at the close of business 29th March 2010. The ‘Beyond Petroleum’ campaign stemmed from late nineties and early noughties merger (Amoco) and acquisition (the Atlantic Richfield Corporation and Burmah Castrol) activity. BP approached Ogilvy PR with a brief to “Position BP as a new type of global energy company that confronts such difficult issues as the conflict between energy and environmental needs and takes actions beyond what is expected of an oil company.” (Ogilvy, 2010 & Leopard, 2010) This ‘green-washing’ campaign went on to win two PRWeek Campaign of the Year awards in 2001, however in the same breath it did draw public criticisms from environmentally focused organizations citing a cynicism within BP. ‘Beyond Petroleum’ was a campaign that had twofold objectives looking to both demonstrate that BP were an industry leader with a unique position as a green and socially conscious oil and gas company as well as uniting several recently acquired companies as well as existing employees under one unified banner.

BP's Solar Business Model - A Case Study on BP's Solar Business Case and Its Drivers

BP's Solar Business Model - A Case Study on BP's Solar Business Case and Its Drivers PDF

Author: Florian Lüdeke-Freund

Publisher:

Published: 2014

Total Pages: 33

ISBN-13:

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It is often overlooked that British Petroleum (BP) was among the commercial solar energy pioneers and one of the largest fully integrated photovoltaics companies. Following the 1970s oil crises, BP built its subsidiary BP Solar. But in 2011, in the wake of changing policy regimes, falling module prices and fierce competition, BP Solar was closed. However, before these developments occurred the company had a “solar business case.” This paper shows how this business case was realised and how BP tried to maintain it. BP's annual reporting from 1998 to 2011 was studied by means of software-supported text analysis. A framework from sustainability management research structured the re-construction of the strategic drivers and business model innovations behind BP's solar business. It is found that an accommodative strategy was applied and realised through two business model innovation paths, i.e. the optimisation of module manufacturing combined with completely new distribution models.

The History of the British Petroleum Company

The History of the British Petroleum Company PDF

Author: Ronald W. Ferrier

Publisher: Cambridge University Press

Published: 1982

Total Pages: 678

ISBN-13: 9780521259507

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This 1994 second volume of BP's history aims to be an honest and comprehensive examination of the company in the period 1928-1954.

Evaluating BP ́s Renewable Energy Strategy

Evaluating BP ́s Renewable Energy Strategy PDF

Author: André Schröder

Publisher: GRIN Verlag

Published: 2012-05-25

Total Pages: 0

ISBN-13: 9783656201878

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Seminar paper from the year 2011 in the subject Business economics - Offline Marketing and Online Marketing, grade: 1,7, Coventry University, course: MBA - Sustainable Strategy - from Planning to Implementation, language: English, abstract: The executive brief will cover BP's strategic business unit alternative energy and its three main products: solar, wind and biofuels. The critical evaluation showed the external and internal influences of BP's strategy in this business field as well as the strengths and weaknesses. There is a higher awareness towards the climate change because of environmental disasters. The people are looking for sustainability and energy saving products. Today, governments have a high influence on alternative energies. Spending subsidies and cutting them of in economic and financial crises influences the company's strategy. BP Solar is one of the world leading companies in selling solar modules. Focusing on end-consumers and project-work, the company tries to penetrate its 100 country large market with high quality and inexpensive products. BP Wind is only operating in the US. Using joint ventures and own wind parks, the company tries to become of the leading wind companies in the US. As the result, BP Wind is highly addicted to the economic and political development of the country. Higher investments and entering new markets outside the US can help to lower the risks. BP Biofuels is highly connected to the core business of BP: oil and gas. The company is investing more than $2 billion in research and development in the last years to create efficiency sugarcanes. The plant is perfect for the use of biofuels and shall reduce the amount of fossil fuels in the transport industry. But the outcome is quite unsure and the focus is only in two main markets: Brazil and US. An expansion into the Asian market can be important to secure new market in which the demand for transportation will increase in the next decades. Overall, the alternative energy

Strategic Management and Business Analysis

Strategic Management and Business Analysis PDF

Author: Wyn Jenkins

Publisher: Routledge

Published: 2015-12-18

Total Pages: 310

ISBN-13: 1317595688

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How can managers analyze their current and future business strategies? This textbook introduces the fields of business analysis and strategic management to provide students with an understanding of the key questions that need to be asked to understand an organization's options. The second part of the book provides tools and techniques to help organize and improve corporate strategy. Uniquely, the authors provide resources to assess aspects of strategic goals which are sometimes overlooked such as financial performance, ethical and environmental considerations and business models. They cover a diverse range of companies from Supermarkets like Aldi and Tesco to Caermory Whiskey and Chinese manufacturing. This textbook is perfect reading for students who want to apply strategic thinking to organizations and benefits from the inclusion of new case studies throughout the text as well as 10 extended cases in a separate section.

Contemporary Strategy Analysis

Contemporary Strategy Analysis PDF

Author: Robert M. Grant

Publisher: John Wiley & Sons

Published: 2021-11-22

Total Pages: 546

ISBN-13: 1119815231

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The updated new edition of the market-leading strategic analysis textbook, addressing the emerging challenges that businesses face in an increasingly complex and dynamic environment In Contemporary Strategy Analysis, expert strategist and lecturer Robert M. Grant equips management students and working professionals with the concepts, frameworks, and techniques needed to make better strategic decisions. Designed to be accessible to readers from different backgrounds and with varying levels of experience, this classic textbook combines a rigorous approach to business strategy with real-world examples of current practice and highly relevant case studies personally written by the author. Contemporary Strategy Analysis focuses on the essential tasks of strategy, showing readers how to use the tools of strategy analysis to identify, analyze, and exploit the sources of superior business performance to secure competitive advantage. The eleventh edition examines the role of strategy in a world reshaped by the Covid-19 pandemic and discusses a wide range of trending topics — such as the corporate social responsibility movement and environmental, social, and governance innovation — presented alongside fully integrated business models and up-to-date examples of business model innovation. Perfect for undergraduate and MBA students of business, Contemporary Strategy Analysis has also proven influential with consultants, executives, and others engaged in the strategic direction of a modern enterprise.

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