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Author: John S Shegerian
Publisher:
Published: 2020-02-25
Total Pages: 378
ISBN-13: 9781658179515
DOWNLOAD EBOOK →101 Tips From The Marketing Masters - Ways To Supercharge Your Marketing & Exponentially Grow Your Business
Author: Jeanette Maw McMurtry
Publisher: John Wiley & Sons
Published: 2022-09-30
Total Pages: 407
ISBN-13: 1119894891
DOWNLOAD EBOOK →Pump up your business with the latest, greatest marketing techniques This updated edition of Marketing for Dummies will walk you through the latest marketing technologies and methods, including customer experience, retargeting, digital engagement across all channels and devices, organic and paid SEO, Google ads, social media campaigns and posts, influencer and content marketing, and so much more. You’ll discover what works, what doesn’t, and what is best for your business and budget. Learn the marketing and sales strategies that work in any economy Discover how to engage customers with trust and enthusiasm Understand post-pandemic changes in consumer attitudes Discover new tools and technologies for finding customers and inspiring loyalty Adapt your brand, pricing, and sales approach to make your business more valuable Avoid common marketing mistakes and learn how to measure the impact of your efforts In a post-pandemic, up or down economy, it’s harder than ever to meet highly complex and ever-changing customer expectations. The top-selling Marketing For Dummies covers basics like sales strategy, channel selection and development, pricing, and advertising. We also teach you complex elements like personalization, customer behavior, purchasing trends, ESG ratings, and market influences. With this complete guide, you can build a business that not only competes in a challenging market, but wins. For small to mid-size business owners and marketing professionals, Marketing For Dummies lets you harness the latest ideas to drive traffic, boost sales, and move your business forward.
Author: Stephanie Chandler
Publisher: Red Wheel/Weiser
Published: 2009-01-01
Total Pages: 256
ISBN-13: 1601630794
DOWNLOAD EBOOK →Business growth requires more than a business plan and a dream. You must utilize many tools and techniques to take your company to the next level. This book presents practical strategies that you can leverage based on your business-growth goals and the distinct needs of your company. In four sections--Leverage, Execute, Accelerate, and Prosper--you will learn how to: develop a business-growth action plan; automate your business; locate business capital; identify powerful marketing strategies; harness the power of the Internet; attract the media and gain valuable exposure; boost profits by innovating; and protect your time so you can enjoy your life.--From publisher description.
Author: Susan Sweeney
Publisher: Maximum Press
Published: 2008
Total Pages: 376
ISBN-13: 1931644624
DOWNLOAD EBOOK →Full of practical, proven techniques and step-by-step strategies, this informative resource teaches internet tourism businesses how to attract visitors and convert them into paying customers. With a design that allows each chapter to stand on its own, the book provides easy and immediate implementation for a variety of promotion strategies, including those geared for bed and breakfasts, campgrounds, and theme parks. By learning to utilize industry-specific internet newsgroups and mailing lists, businesses can target their customers, examine advertising techniques of their competitors, and ensure consistent visibility on the Web. Tips on updating, revisiting, and rethinking a business's online presence round out the advice, ensuring that potential and existing clients keep coming back.
Author: Susan Sweeney
Publisher: Maximum Press
Published: 2006
Total Pages: 431
ISBN-13: 1931644462
DOWNLOAD EBOOK →Increasing the chances of a website's success by boosting its ability to entice surfers to stop at the site, absorb what it offers, and return at a later date, this guide provides templates, checklists, and forms--as well as proven techniques such as using e-mail, links, and online advertising--to increase the number of initial users and repeat visitors to a website. Invaluable to entrepreneurs, small business owners, corporate marketing managers, and consultants seeking guidance to make their website successful, this resource is an important tool for those trying to maximize their Web promotion potential.
Author: Debra Dinnocenzo
Publisher: Berrett-Koehler Publishers
Published: 1999-09-01
Total Pages: 250
ISBN-13: 1605097101
DOWNLOAD EBOOK →Telecommuting-an increasingly common practice of working from home or away from a central office, while staying linked by phone and/or computer-has become a way of life for more than eleven million people in the United States, and the number constantly rises. But most books on the subject focus on its technological or administrative aspects rather than its human ones. What are the pros and cons of telecommuting for the legions of men and women that actually do it on a daily basis? And how can current or would-be telecommuters maximize their performance while minimizing their headaches? In 101 Tips for Telecommuters, seasoned telecommuter Debra Dinnocenzo shares her practical, easy-to-implement "action tips" for making telecommuting as efficient and productive as possible. Written for full-time, occasional, and aspiring telecommuters, this helpful book covers everything from managing one's own time, balancing telecommuting with family demands, and working effectively with others from afar to networking the "virtual" way, getting a grip on technological overkill and even resisting the ever-beckoning refrigerator when working at home! Dinnocenzo offers useful advice on special self-management factors to consider when telecommuting; how to keep in touch with all the people-coworkers, managers, support personnel, customers, and others-who make up your telecommuting world; and even how to nurture crucial ties with suppliers, vendors, and service providers. In the new age of professional mobility, 101 Tips for Telecommuters is the perfect guide for the millions of Americans who want to succeed in this exciting and challenging new way of work.
Author: Barry Allaway
Publisher: Lulu.com
Published: 2013-05-21
Total Pages: 121
ISBN-13: 1291264043
DOWNLOAD EBOOK →The 101 TOP TIPS ON HOW TO GROW YOUR BUSINESS THROUGH REFERRALS AND WORD OF MOUTH MARKETING' Book is full of practical ideas for you to implement to make a big difference in your business and working life
Author: Traci Smith
Publisher: Traci Smith
Published: 2006-12
Total Pages: 120
ISBN-13: 9780977691036
DOWNLOAD EBOOK →Author: Anne Hart
Publisher: iUniverse
Published: 2006-11-12
Total Pages: 168
ISBN-13: 1532000251
DOWNLOAD EBOOK →How would you like to earn perhaps $100,000 annually as a medical or other specialty ghostwriter? You don't necessarily need a degree in science to earn six figures as a ghostwriter. What you do need is to focus or specialize in one subject or area of expertise. If you choose medical ghostwriting, you'd be writing pharmaceutical reports or informational books about research and clinical trials performed by scientists, physicians, and researchers. You could work with pharmaceutical firms, medical software manufacturers, or for public relations firms or literary agents. You'd be making a lot more than the usual $10,000 a ghostwriter may receive for writing a career development how-to book. Medical ghostwriters can receive up to $20,000 per report. Pharmaceutical and clinical trials reports or medical journal articles often are written by ghostwriters. Ghostwriting medical or other factual information is big business. It's one way pharmaceutical manufacturers communicate with physicians. If you want to ghostwrite in this field, get paid to investigate information physicians receive about medicines and interview researchers, you can take the roads leading to steadier writing jobs, document management, or run your own business as a medical, business, or celebrity ghostwriter. Here is the training you need to begin if you enjoy journalism with an attitude.
Author: Kivi Leroux Miller
Publisher: John Wiley & Sons
Published: 2010-05-13
Total Pages: 278
ISBN-13: 0470619856
DOWNLOAD EBOOK →A nonprofit's real-world survival guide and nitty-gritty how-to handbook This down-to-earth book shows how to hack through the bewildering jungle of marketing options and miles-long to-do lists to clear a marketing path that's right for your organization, no matter how understaffed or underfunded. You'll see how to shape a marketing program that starts from where you are now and grows with your organization, using smart and savvy communications techniques, both offline and online. Combining big-picture management and strategic decision-making with reader-friendly tips for implementing a marketing program day in and day out, this book provides a simple yet powerful framework for building support for your organization's mission and programs. Includes cost-effective strategies and proven tactics for nonprofits An ideal resource for thriving during challenging times Fast, friendly, and realistic advice to help you navigate the day-by-day demands of any nonprofit Written by one of the leading sources of how-to info and can-do inspiration for small and medium-sized nonprofit organizations, Kivi Leroux Miller is,among other things, a communication consultant and trainer, and president of EcoScribe Communications and Nonprofit Marketing Guide.com.
